Lead Generation

B2B lead generation is the lifeblood of growth-and at Liger, we're practically bloodhounds. We sniff out the right prospects with precision, making sure you're not just getting more leads, but the right leads. In complex B2B spaces, quality beats quantity every time.

That's why our lead gen strategies are built around your ideal buyer profile, with precise targeting powered by smart strategy, not guesswork.

Fintech

 

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Marketing financial technology isn't about flashy buzzwords-it's about connecting complex solutions to decision-makers who demand clarity and value. We use account-based marketing (ABM) and targeted outreach to get to CFOs, CTOs, and enterprise finance leaders who crave innovation, scalability, and smart data.

 

 

 

Insurance

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Risk mitigation and compliance are top priorities in the insurance industry-and that's where strategic lead generation makes all the difference. We craft targeted B2B lead generation campaigns that connect with brokers, underwriters, and enterprise buyers who are actively seeking risk-reduction benefits, cost efficiency, and measurable ROI. These campaigns are designed to build credibility, generate qualified leads, and create momentum in even the most competitive markets.

For HCM/PEOs, we specialize in targeting employers and HR leaders who need tailored workforce solutions. Our strategies leverage thought leadership content, targeted ads, and personalized campaigns to highlight your expertise in employee benefits, compliance, and payroll management, ensuring every lead understands the true value of your services.

HCM / PEO

 

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Today's HR leaders are expected to do more with less-while keeping employees happy and staying compliant. We help you break through the noise with strategic content, hyper-targeted ads, and custom campaigns that speak directly to their needs. From simplifying benefits and payroll to solving compliance headaches, we position you as the partner they've been searching for.

 

 

 

Financial Services

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When it comes to wealth management, lending, or corporate finance, we use smart segmentation and data-driven lead generation strategies to find your people. From compliance-conscious institutions to investment-minded executives, we build high-value pipelines filled with decision-makers who know what they want-and are ready to talk.

In the Medical Industry, we help you connect with health care leaders, providers, and administrators seeking cutting-edge solutions. Whether you're offering medical software, innovative devices, or staffing services, our multi-channel lead generation approach ensures you're speaking directly to decision-makers who are ready to make a purchase.

Medical

 

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In a space where trust, precision, and timing are everything, we help you stand out. Our campaigns reach health care administrators and clinical buyers with messaging tailored to their urgent needs-whether it's software that streamlines operations, staffing that fills critical gaps, or devices that improve outcomes. We don't just generate leads-we open doors to lasting partnerships.

 

 

 

Our Lead Generation Process

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Liger's multi-channel lead generation services are built
to engage prospects at every stage of the buying journey.

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Using data-driven insights, we track and refine performance to ensure measurable ROI. With CRM integration, lead nurturing, and clearly defined success metrics, we turn interest into sales-ready opportunities. Whether the goal is immediate pipeline growth or long-term relationship building, our lead gen process is built to support real business outcomes-consistently and effectively.

Ready to generate leads that actually lead somewhere?

Let's build a pipeline full of qualified prospects who
are ready to engage, buy, and grow with you.